The question of how and why organisms age has teased scientists for centuries. There are myriad competing theories, from the idea that aging is a simple wear and tear process, like the rusting of a car, to the belief that aging and death are genetically programmed and controlled. In fact, there is no clearly defined limit to life, and no single, predictable program playing itse...(展开全部)

蒙蒂·莱曼（Monty Lyman） 蒙蒂·莱曼博士是医生、作家以及牛津大学的研究人员。他的第一本书《皮肤的非凡生命》入围了2019年英国皇家学会科学图书奖，并被英国广播公司广播四台和《星期日泰晤士报》评为年度图书。他在英国全国性会议上发表过许多演讲，并获得了多项论文奖，包括2020年皇家医学会疼痛论文奖。现居于英国牛津。

Humor, like pornography, is famously difficult to define. We know it when we see it, but is there a way to figure out what we really find funny—and why? In this fascinating investigation into the science of humor and laughter, cognitive neuroscientist Scott Weems uncovers what’s happening in our heads when we giggle, guffaw, or double over with laughter. While we typically thin...(展开全部)

Is there a method to our madness when it comes to shopping? Hailed by the San Francisco Chronicle as "a Sherlock Holmes for retailers," author and research company CEO Paco Underhill answers with a definitive "yes" in this witty, eye-opening report on our ever-evolving consumer culture. Why We Buy is based on hard data gleaned from thousands of hours of field research -- in ...(展开全部)

Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture -- full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets. New material includes: • The latest trends in online retail -- what retailers ar...(展开全部)

约翰·哈蒂（John Hattie） 澳大利亚墨尔本大学墨尔本教育研究所教授兼所长，学习科学研究中心副主任。《可见的学习》和《可见的学习（教师版）》作者，《学生学业成就国际指南》（International Guide to Student Achievement）主编之一。 格雷戈里·C.R.耶茨（Gregory C. R. Yates） 南澳大学教育学院的高级讲师。《教育心理学》（Educational Psychology）杂志编委，发表了大量有关认知信息加工和社会学习理论的论文。

Why is an artistic masterpiece worth millions more than a convincing forgery? Pleasure works in mysterious ways, as Paul Bloom reveals in this investigation of what we desire and why. Drawing on a wealth of surprising studies, Bloom investigates pleasures noble and seamy, lofty and mundane, to reveal that our enjoyment of a given thing is determined not by what we can see and t...(展开全部)

The thought of sex with a virgin is intensely arousing for many men. The average American spends more than four hours a day watching television. Abstract art can sell for millions of dollars. People slow their cars to look at gory accidents, and go to movies that make them cry. Pleasure is anything but straightforward. Our desires, attractions, and tastes take us beyond the sym...(展开全部)

Sleep is one of the most important aspects of our life, health and longevity and yet it is increasingly neglected in twenty-first-century society, with devastating consequences: every major disease in the developed world - Alzheimer's, cancer, obesity, diabetes - has very strong causal links to deficient sleep. In this book, the first of its kind written by a scientific expert,...(展开全部)